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SEO for dermatology practices

Skin questions are searched with photos in mind and worry in the background.

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Typical searches

What patients look up about their skin

Typical searches read:

  • “when to get a mole checked”
  • “adult acne causes women”
  • “eczema flare in winter”
  • “what happens at a full body skin exam”
  • “dermatologist vs esthetician”

Research follows the medical and cosmetic services listed on your website.

Why it matters

Is this mole changing, why does adult acne start at forty, what helps eczema in winter, how often should someone with fair skin have a full-body check? Dermatology websites often list services without answering any of it, so patients read general health portals and then search for a practice. StrideRank writes medical and cosmetic dermatology articles for your services and area, checks every statement against sources and holds each article until a dermatologist has approved it.

Common challenges

  • Symptom searches end on large health portals rather than with a local dermatologist.
  • Medical and cosmetic services need very different tones on the same website.
  • Every statement about a skin condition needs a physician’s review.
  • Long waitlists make it hard to justify time spent on content.
Example topics

Example: a slice of a dermatology plan

Illustrative titles

  • Example

    What happens during a full-body skin check

  • Example

    Mole changes worth showing a dermatologist

  • Example

    Why acne can start in adulthood

  • Example

    Caring for eczema-prone skin in cold months

  • Example

    Medical and cosmetic dermatology: how visits differ

Your plan follows the keywords you approve.

How it works here

Built for your field

No diagnosis on the page

Articles encourage readers to have concerns examined and never diagnose from a description. Treatment claims are fact-checked, results and prices your website does not state are excluded, and no patient information is requested or used.

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Who signs off on the medical content?

Your practice does. Approval mode holds every article until someone on your team approves, edits or rejects it.

Can it write about cosmetic treatments too?

Yes, if your website offers them, with the same rules: no promised results and no unsupported claims.

Will articles include before-and-after claims?

No. Results for individual patients are never described or promised.

Related industries

Similar businesses

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